Hello Guys,
I'm hoping to you can help me out or point me in the right direction.
I am researching / studying SAP HANA , specifically focusing on the pharma market ( their R&D activities,manufacturing/supply & sales activities).
What would be the typical 'business catalysts / scenarios / questions that would trigger a pharmaceutical organization to possibly look at HANA?
Thoughts / guidance on this matter will be greatly appreciated.
Thanks - Praba